Privacy
Last Updated: November 16, 2025
At Tap Tap Fidelity, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our digital loyalty platform. Please read this policy carefully to understand our practices regarding your personal data and how we will treat it.
1. Information We Collect
1.1 Personal Information You Provide
- Account information: Name, email address, phone number when you create an account
- Business information: Business name, address, category, and description for business accounts
- Payment information: Payment card details for business subscriptions (processed securely through third-party payment processors)
1.2 Information Automatically Collected
- Device information: Device type, operating system, browser type, and unique device identifiers
- Usage data: Pages visited, features used, time spent on the platform, and interaction patterns
- Location data: Approximate location based on IP address to help you discover nearby businesses
1.3 Information from Loyalty Program Participation
- Stamp collection data: Timestamps and business IDs when you collect loyalty stamps
- Reward redemption history: Records of rewards you've earned and redeemed at participating businesses
2. How We Use Your Information
- To provide and maintain our loyalty platform services
- To process transactions and manage your loyalty cards and rewards
- To send you service-related communications, including account updates and security alerts
- To improve our platform through analytics and user behavior analysis
- To provide customer support and respond to your inquiries
3. Data Sharing and Disclosure
We do not sell your personal information. We may share your information only in the following circumstances:
- With businesses you interact with through the platform (they can see your stamp collection and redemption history for their programs only)
- With service providers who help us operate our platform (payment processors, hosting providers, analytics services)
- When required by law or to protect our legal rights and the safety of our users
- With your explicit consent for any other purpose
4. Data Retention
We retain your personal information for as long as your account is active or as needed to provide you services. If you delete your account, we will delete your personal information within 30 days, except where we are required to retain it for legal, accounting, or security purposes. Businesses retain loyalty program data for their customers for up to 3 years after the last activity.
5. Your Rights Under GDPR
If you are located in the European Economic Area (EEA), you have certain data protection rights under the General Data Protection Regulation (GDPR):
- Right to Access: You can request a copy of the personal data we hold about you.
- Right to Rectification: You can request that we correct any inaccurate or incomplete personal data.
- Right to Erasure: You can request that we delete your personal data under certain circumstances.
- Right to Restrict Processing: You can request that we limit how we use your personal data.
- Right to Data Portability: You can request a copy of your data in a structured, machine-readable format.
- Right to Object: You can object to our processing of your personal data for certain purposes.
To exercise any of these rights, please contact us at privacy@taptapfidelity.com. We will respond to your request within 30 days.
6. Security
We implement industry-standard security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. This includes encryption of data in transit and at rest, regular security assessments, and strict access controls. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
7. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your experience on our platform. You can control cookie settings through your browser preferences. The types of cookies we use include:
- Essential cookies: Required for the platform to function properly (authentication, security)
- Analytics cookies: Help us understand how users interact with our platform to improve our services
- Preference cookies: Remember your settings and preferences for a better experience
8. Third-Party Services
Our platform integrates with the following third-party services, each with their own privacy policies:
- Firebase (Google): Used for authentication, database, and hosting services. See Google's Privacy Policy.
- Google Maps: Used to display business locations and help customers discover nearby businesses. See Google Maps Privacy Policy.
9. Children's Privacy
Our service is not intended for users under the age of 16. We do not knowingly collect personal information from children under 16. If we become aware that we have collected personal data from a child under 16, we will take steps to delete that information promptly.
10. International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that are different from the laws of your country. When we transfer personal data from the EEA to other countries, we ensure appropriate safeguards are in place, such as standard contractual clauses approved by the European Commission.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the 'Last Updated' date. We encourage you to review this Privacy Policy periodically.
12. Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us:
Email: privacy@taptapfidelity.com
Address: Tap Tap Fidelity, Inc., 123 Main Street, Suite 100, San Francisco, CA 94105, USA